Justin Chew - Spring/Summer 2016 - Reboot
After attending the Raffles College of Higher Education at Kuala Lumpur, Malaysian designer Justin Crew launched his eponymous label in 2013; presenting his first collection (FW14) at Kuala Lumpur Fashion Week 2014.
Chew’s always been fascinated by urban street culture and his Spring/Summer 2016 ‘Reboot’ collection showcases raw and unfinished detailing symbolizing Italian hand signs. Working on customized denim and patched works, 'Reboot' uses statement back prints with hidden messages on oversized silhouettes, inspired by Bruno Munari’s book ‘Speak Italian: The Fine Art of the Gesture’.
It’s clear that street art is becoming a bigger part of this designer’s influence, and on this occasion he has deliberately used incorrect grammar in design to signify a cheeky and rebellious side of him. Munari’s book line ‘speak Italian, the fine art of Italian gesture’ was used italicized on garments, for the user to identify and see where the book title starts and ends. An emotive collection with a hint of criticism whilst making a statement.