Bayes Esports will launch a new central integration platform for betting odds, known as Bodex.
Bodex will allow operators access to betting odds from multiple sources while requiring only one integration. The platform integrates odds from both general and specialised traders on a single platform, with odds then standardised regarding their data format, market definitions and API.
It is based on Bayes Esports’ data distribution platform Bedex. At launch, Bodex will focus on the integration and distribution of esports odds, but will then be expanded to allow more sports to be integrated.
The platform will allow operators to subscribe to specific odds packages that differentiate between the included sports/games, organisers, tournaments, leagues and markets.
“Bodex is truly revolutionary for the sports betting market,” said Bayes Esports CEO and Managing Director Martin Dachselt. “It will allow the sports betting market, and especially the esports betting market, to fully reach its potential.
“This is an exciting time for the sports betting industry and we are proud of what our team has achieved to be at the forefront of this development. Our new and innovative platform Bodex creates a win-win situation for both providers and operators.
“Providers, especially those that are specialised in a specific sport, game, or region, will have an easier time finding customers for their services, while operators benefit from being able to offer new sports, game titles, or tournaments without having to deal with the high overhead costs that used to be associated with that.”
